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TV Broadcast Mozaik

• DESCRIPTION OF THE PROJECT

Current TV programs do not have enough emissions about major problems faced by people of Kosovo and do not offer solutions to such problems. This is the reason why Mozaik has conducted a survey of the current situation and needs of the people in Kosovo. Among other findings, the survey has produced several causes of the very difficult broadcasting situation in Kosova.

It is essential that we broadcast the individual needs of men, women, children, handicapped and the issues of adequate shelter, ethnic conflicts, living with armed forces in every area of your life, and the massive unemployment and the absence of an economic structure or plan. Providing assistance to Kosovars requires that we address all issues, situations and individuals that have been impacted by the war and the previous years of oppressed existence. We need to pay attention to psychological, social, and economic, health, and environmental and ethnic aspects and situations. Much has been accomplished since the end of the conflict, but we cannot let this overshadow the fact that there have also been significant deficiencies with minorities’ relationships, domestic violence, prostitution, political culture, child abuse, human rights issues, murders, kidnapping, etc.

• Current broadcasting needs for minorities

Currently, in Kosovo there are about 200,000 inhabitants who are minorities and make up about 10 % of the Kosovo total population. This includes Serbs, Turks, Roma, etc.

Based on the survey, the minorities are in a very bad situation as a result of the war and ethnic violence after the war. Problems of the minorities are not broadcasted, and their issues are not known among the population inside Kosova because they are living on the enclaves protected by KFOR and UNMIK police. From dozens of Radio and TV broadcasting organizations in Kosovo, in the year 2000 they broadcasted only 300 minutes of short interviews with those people. This is very short time to know the true reality and major problems concerning the minorities. 

• Political culture broadcasting

Teaching the opinion what is the real political debate in view of the fact that in past was prohibited to hold political debates in communist Ex-Yugoslavia. Mozaik has organized and plans to continue organizing political debates in RTK (Radio Television of Kosova) concerning pre election and post election campaigns.

Mozaik has authorship rights to 60 minutes of TV broadcasting in RTK not including other private TV stations. The Mozaik programs include documentaries, editorials, breaking news, special programs aimed at special audiences, etc.

• Project Goals and Objectives

The project has a general goal of transforming society from a communist society to a democratic society, from a centralized economy to an open market economy, from war to peace, from violence to non-violence, as well as from isolation to open-mindedness.

The above-mentioned general goal of the project shall be achieved through the successful implementation of the following preset TV broadcasting objectives:

• Society and Social issues in Kosova (2 emissions / week) 
• Economy (1 emission every two weeks)
• Ecology (1 emission every two weeks)
• Health (1 emission every three weeks)
• Education & Culture (1 emission every two weeks)
• Minorities activity (1 emission per week)
• Political Culture (1 emission every two weeks & During pre election campaign every day emission) 

Spreading these productions will be very effective in transforming the Kosovar society into a Democratic society comparable to Europe and US. The political process and the new laws made by UN interim administration in Kosovo are in the process of transforming Kosovo into a Labor Market Economy and a private society. Mosaic contributes to resolve these problems by helping the UNMIK administration and KFOR to teach the people through broadcasting for democratic society and how they transform their lives into real democratic state within the real democratic values.

Specification of the measurable effects for the successful fulfillment of the above-mentioned goals and objectives would have to be measured through the TV ratings of our shows as well as through the direct responses from phone calls and emails as well as market surveys. All of these aspects of measures shall be reported accordingly.

•  Expected effects within the target groups

It is anticipated that during 2001, Mozaik assists in facilitating the correlation between the ethnic Albanians, ethnic Serbs, Roma, Turks and other minorities. Mozaik’s programs will be efficient by broadcasting programs that will help those specific issues. The clashes between the ethnic groups in Kosovo are very high. It the liability of KFOR and UNMIK to neutralize this process that has began in 1990, with the Serbian oppression in Kosovo. However, without media support of editorials, documentaries, report, cultural programs, and open debates etc. KFOR and UNMIK will not be able to achieve much. This means that the successful implementation of our project could also be measured by the effects in the tolerance levels between ethnic groups, opportunities for women and minorities, security for children, better education, health and social structures, more business opportunities, etc.      

Regarding the issues of domestic violence, prostitution, rapes, child abuse and neglect, Mozaik will provide coverage about specific numbers of women, children, with major emphasis on the ones that have had or currently face one or more of the above mentioned problems. Mozaik will organize live programs on the local TVs with specialists, (both international and local) as well as psychologists, psychotherapists and counselors who will offer solutions, help and assistance to direct beneficiaries of these programs. The viewers will have access live through telephone to ask exacts questions about those issues that bother them.

•  Environmental issues

Environment is one of the biggest problems in Kosovo currently. More particular programs with specific components which have a direct influence on teaching random people not to be involved in cutting the trees, destroying the national parks, misusing of garbage disposals, while encouraging them to support a hygienic culture, manage waste from industrial factories, preserve the rivers and other issues. These environmental aspects opening the path to modernization of Kosovo in accordance with EU standards and environmental laws will be reflected directly in the coverage of the “Mosaic” environmental programs. These programs are aimed at offering solutions to the problems of environment in Kosovo.

• APPLICANT ORGANISATION INFORMATION

The non-governmental organization “Mosaic” began its activities on the 1st of June 2000. During its three-months period it succeeded in implementing many programs of various genres, contributing to the establishment of the Radio Television of Kosova, as well as assist in the establishment of the relationships between Kosovo minorities. “Mozaik” is the only broadcasting organization in Kosovo that has the needed experience and expertise in offering very high quality campaign against prostitution, child abuse, domestic violence, etc while encouraging minority relations between different ethnic groups. It is an NGO, registered in the Court of Prishtina (Kosovo) and UNMIK registration office. It has a very rich working experience given that it is the only provider of such quality services in Kosovo. Mozaik has 5 full time employees of whom 3 are women, and several other temporary staff who work as volunteers or on honorary basis. The NGO is managed by Milaim Zeka, an editor as well as the main director of the NGO. He is an experienced media editor having worked for many years in the media related organizations as well as having finished university studies.

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